Straight Outta Crumpton - CWA (Cider With Attitude)

FMCG
July 4, 2022

Crumpton Oaks Cider, one of Aston Manor Ciders brands, has just launched its first TV advert designed to bring some attitude back to Cider, whilst having a bit of fun on the way.

The animated TV advert, a parody on the legendary hip hop song ‘Straight Outta Compton' made famous by N.W.A in 1989, is absolutely amazing and is definitely a great way to mark your fist TV advert. 

Click below to watch the full video over on YouTube.

Aston Manor Ciders head of marketing, Calli O’Brien said “We wanted to launch with something that would create waves, disrupt the status quo, and stand out, and we believe this new campaign does just that. We’re looking to target 25 – 35-year-olds while engaging loyal Crumpton Oaks fans.

“We decided to create a play on N.W.A’s ‘Straight Outta Compton’ because it is a song that resonates with both loyal, and new cider drinkers.

“The former being those who remember the 1989 hit releasing and paving the way for modern day hip-hop, and the new consumers who had the hit playing in their homes whilst growing up.”

Aston Manor Cider also recently celebrated being named the official Cider brand for this year's Glastonbury Festival.

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