Marketing Manager

The Role

To be part of the Marketing Campaigns team that supports the Consumer business to drive sales, awareness and deliver against revenue growth as targeted by marketing and financial objectives. This role will take a lead management role in managing all marketing campaign activity within the Commemorative division.

Key Responsibilities

• Accountable for managing all campaign marketing requirements and activities within the commemorative division, supporting the wider consumer business when required
• Lead and manage a small team of two direct reports, delivering commemorative product launches and overarching campaigns delivered per quarter
• Support and work closely with the senior marketing manager to develop the marketing and customer journey plans, delivering against the divisional marketing strategies
• Monitor and understand the marketing budget allocation against campaign delivery
• Ability to map out and implement customer journeys both online and offline
• Creation and presentation of sales support materials to ensure successful launch planning and communications
• Briefing in of all marketing material in line with marketing plans, working across different platforms
• Collaborate with wider marketing and sales teams making sure key objectives and messaging are communicated clearly
• Deliver post campaign analysis on an agree time scale against each project
• Working cross functionally with the wider marketing team to ensure successful campaign delivery

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Competitive Salary

Profit Share

Enhanced Pension contributions

Access to Medical Plan

Free Life assurance

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Qualifications and Industry Experience:

• A relevant degree in marketing or relevant professional qualification
• Experience in working within a D2C consumer with complex brand / product ranges
• Proven track record in executing multiple marketing initiatives simultaneously
• Strong analytical and project management skills including experience with ROI analysis, attribution modelling, CRM systems
• Ability to think strategically and creatively to deliver effective campaigns for the customer
• A clear understanding of the full marketing mix, wit the ability to decide the right channels for the right customer
• Confident and dynamic personality with a strong presentation style
• Previous experience in leading and managing a small team
• Demonstrable experience of working collaboratively an with cross functional teams
• Result-oriented team player adaptable to a fast paced working environment
• Organisational skills, able to muti-task and delegate when and where required
• Advanced Office User (Word, PPT, Excel)

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