Head of Media & Loyalty

This role represents a unique opportunity to be at the forefront of digital transformation in the hospitality industry. As Head of Media and Loyalty, you will take responsibility for building a new digital media strategy for the UK’s biggest hospitality operator that could transform long-term group revenue.

This role will lead a team looking to generate significant new revenue from digital and retail media. You will oversee the rollout of the first scale digital media network in UK hospitality and a ground-breaking new digital brand, connecting consumers with our clients' diverse range of brands and formats through an app whilst building a consumer behaviour database. You will then be responsible for working closely with the digital and media agencies to build a media strategy that harnesses these two assets to maximise new revenue.

Key Skills:

• Ability to build commercial strategies out of data
• Creative and innovative
• Understanding of UK media landscape
• Experience with loyalty programs
• Problem solver
• An independent self-starter
• Ability to motivate a skilled team
• Excellent communication & influencing skills
• Organised and efficient
• Diligent project manager
• Astute commercial acumen
• Strategic thinker
• Responsibilities:

We need you to be:

• Familiar with the UK media landscape.
• Experienced with data management and CRM.
• Familiar with building and executing loyalty programs.
• Obsessed with the power digital marketing.
• Curious about future solutions and optimising through innovation.
• Confident building a network of stakeholders across functions and seniority.
• Confident in engaging with external agencies.
• A skilled commercial negotiator.
• Able to present to others (small & large groups) in engaging and impactful way
• Curious, love learning and becoming the expert.
• Have experience in digital marketing, media sales.
• Confident to challenge or change ways of thinking/working.

We would love you to:

• Be familiar with different media solutions..
• Be able to build strong internal and external networks..
• Be a team player who wants to win and help others win too.
• Bring new thinking and perspectives to our team.
• Be an active coach within the team, and an ambassador for the category.

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Hybrid / Remote Working

Car Allowance

Bonus

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5 years+ media/ marketing/ content management experience.

Experience working in or closely with media or advertising agencies.

Experience turning data and insights into monetisable media opportunities.

Experience of revenue generation through traditional and digital media channels.

Experience with loyalty programs.

Extensive budget and project management experience.

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